Challenge
Merchants wanted comprehensive loyalty program - points for purchases, referrals, reviews, social shares. Needed tiered membership (Bronze/Silver/Gold) with benefits. Native Shopify has no loyalty capabilities.
Solution
Built full loyalty platform on Shopify. Point earning rules (purchase amount, actions, missions). Point redemption as discount codes. Membership tier automation based on spend/points. Customer portal showing point balance and tier status.
Impact
Drove repeat purchase rates through gamified loyalty mechanics.
Tech Stack
Shopify Admin APIDiscount APICustomer metafieldsTheme extensions